Streem is excited to announce our partnership with the Public Relations Institute of Australia (PRIA) to back better media monitoring, measurement and evaluation as part of this year’s Golden Target Awards. Delivering a comprehensive media monitoring service to some of Australia’s largest corporate and government organisations, Streem is best positioned to partner with the PRIA and demonstrate its commitment to the communications industry as part of the Awards.
“It makes a lot of sense for Streem to partner with the PRIA and we’re looking forward to showing the communications industry they now have a fast, accurate and reliable media intelligence choice that backs their work”, said Streem’s Lead, Elgar Welch.
“Streem already supports some of Australia’s largest corporate and government organisations and the platform represents a fundamental shift in the slow, tired and traditional model of media monitoring. A credible and better choice now exists.”
Anne Howard, CEO of the PRIA is pleased to partner with Streem as the Major Sponsor for the prestigious Golden Target Awards. “I believe the timing is perfect as our industry faces increasing pressure to demonstrate real measurable results and outcomes of our work”.
Streem is excited to also sponsor the Excellence in Measurement & Evaluation Award, which will recognise and reward creativity, innovation and excellence in the measurement of strategic communication.
With entries closing Thursday 9 August 2017, the gala event for the Golden Target Awards will be held in November at the iconic Sydney Opera House and include 29 award categories across Corporate, Government, NFP in-house teams and Consultancies.
The prestigious awards have been held for over 40 years, but 2017 marks an evolution for the PRIA – for the first time entries are open to the entire PR and communication industry across Australia, helping to recognise the value of the industry’s work.